BY YINKA ADEGOKE, Reuters

YouTube to share ad money with more video makers

NEW YORK — YouTube, the world’s most popular video-sharing site, said on Tuesday it will start sharing advertising cash with users who upload the most popular clips of everything from skateboarding dogs to dancing babies.

The video site, which is owned by Web search giant Google, Inc., said it will extend its YouTube partnership program to allow individuals to make money when their videos are deemed eligible based on the number of views and how widely they are shared with other users.

Lees verder/Reading: BusinessWorld Weekender: Marketing.